About us

At CLiCK iT, we believe that the best way to discover the incredible treasures of our country is to authentically experience the territory, going beyond the most popular destinations and discovering places that fill your eyes with beauty and your heart with experiences.

This is the essence of Undertourism

CLiCK iT uses technology to promote the unexpressed potential of many Italian tourist destinations at a highly competitive price and without access fees. With this innovation, it can serve as the reference point for Italian tour operators.

2020 has brought radical and lasting changes to the Italian tourism market. Travel habits have changed, leading to people seeking more authentic experiences in the country. Buying habits have changed, with an inevitable reduction in the use of traditional channels and an increase in web search options.

At the moment, the digital sector is dominated by large international operators, booking platforms with high commissions for operators and customers, and global capital. This is far from a partnership with the territory.

CLiCK iT is an innovative and integrated concept that goes beyond the standardised formulas of the traditional beach or mountain vacations.

CLiCK iT is a digital booking platform with a set of customisable products created to meet the evolving needs of travellers looking for unexpected experiences around Italy.

The portal offers opportunities for every price range, divided into 6 categories: food and wine, family, sport, nature, wellness and art cities. Within these categories is all the potential offered by our territory, giving travellers every possible choice.

There will be 6 different types of experiences available: food and wine, family, sport, nature, wellness and art cities.

On CLiCK iT ‘s undertourism travel portal, you will only find partners who have been selected according to specific quality standards that are in line with our mission. Our offers are continuously improved by a team of experts and ambassadors of the territory in order to represent our culture through its most authentic characteristics. Identification with the territory and its traditions is a fundamental element for being an undertourism operator, with that typically Italian sense of hospitality that customises and does not banalise the relationship with the customer.

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